Your customs duty is a percentage - but a percentage of what? Many importers assume it is simply the price on the commercial invoice. It usually starts there, but customs valuation has its own rules, and the assessable value can be higher than your invoice once the required additions are made. Get the valuation right and clearance is smooth; get it wrong - too low, or inconsistent - and you invite queries, reassessment and penalties.
Because valuation sits underneath every duty calculation you make, it is worth understanding how customs arrives at the number.
The Starting Point: Transaction Value
The primary basis for customs valuation in India is the transaction value - the price actually paid or payable for the goods when sold for export to India. In most straightforward, unrelated-party imports, your invoice price is the starting point for the assessable value.
But "price paid or payable" is broader than the invoice line. Customs adds certain costs to arrive at the assessable value, and leaves others out.
What Gets Added to the Price
The additions are where importers often under-declare without meaning to:
| Included in assessable value | Generally excluded |
|---|---|
| Price paid for the goods | Duties and taxes paid in India |
| Freight to the place of import | Charges after import (inland freight in India) |
| Insurance | Buying commissions (in defined cases) |
| Royalties and licence fees (as a condition of sale) | Interest under a financing arrangement (if conditions met) |
| Proceeds of resale that flow back to the seller | Post-import assembly or maintenance (if shown separately) |
The items that catch people out are royalties, licence fees and any payment that is really a condition of the sale - these must be added, and leaving them out is a common source of disputes.
Why Values Get Questioned
Customs does not simply accept every declared value. It cross-checks declared values against its own database of prices for identical or similar goods (the NIDB). If your declared value looks materially lower than comparable imports, it triggers scrutiny. Undervaluation - whether deliberate or accidental - can lead to the value being reloaded, differential duty, and penalties that can run to a high proportion of the duty involved.
Worried your valuations might not hold up - or facing a valuation query? We will review how your goods are valued and make sure your assessable value is defensible. Book a free valuation review or message us on WhatsApp.
Related-Party Imports Are a Special Case
If you import from a parent or group company, valuation gets an extra layer of scrutiny through the Special Valuation Branch, which checks whether the relationship influenced the price. That is a topic in its own right - see our guide on SVB and related-party imports - but the principle is the same: customs wants a value that reflects a genuine, arm's-length price.
A Mistake We See Often
The most common valuation error is inconsistency - the invoice value, the amount actually remitted to the supplier through the bank, and the value declared on the Bill of Entry not matching. Customs reads these together, and a gap between them raises immediate doubt even when nothing improper has happened. The second common error is omitting royalties or licence fees that were, in substance, a condition of the sale. Keeping your invoice, remittance and declaration aligned, and treating additions correctly, removes most valuation risk.
People Also Ask
How is customs duty value calculated in India?
Duty is charged on the assessable value, which is based primarily on the transaction value - the price paid or payable for the goods - plus additions such as freight, insurance and certain royalties, arrived at under the customs valuation rules.
Is customs value the same as my invoice value?
Not always. The invoice price is the starting point, but customs adds items like freight, insurance and royalties or licence fees that are a condition of sale to reach the assessable value.
What is added to customs value?
Freight to the place of import, insurance, royalties and licence fees that are a condition of sale, and proceeds of resale that flow back to the seller, among others.
Why did customs question my declared value?
Usually because the declared value looked low against comparable imports in the customs database (NIDB), or because your invoice, bank remittance and declaration did not match.
What are the penalties for undervaluation?
Undervaluation can lead to the value being reloaded, differential duty, and penalties that can run to a high proportion of the duty involved - so accuracy matters.
How is valuation different for related-party imports?
Related-party imports are examined by the Special Valuation Branch to check whether the relationship influenced the price. The goal is still an arm's-length value.
Final Recommendation
Customs valuation quietly determines every duty figure you pay, so it deserves more attention than the invoice line it appears to be. Declare the true transaction value, add freight, insurance and any royalties correctly, and keep your invoice, remittance and Bill of Entry telling one consistent story. Do that and valuation stops being a risk. If you import from your own group, read our SVB guide; to see how valuation and classification interact, see our HS classification guide.
Want your valuation reviewed before customs does it for you? We will check your assessable value and keep it defensible. Book a free consultation or use the enquiry form.